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Fylgia continues to step up its communication efforts

Fredrik Svärd

Fylgia has recruited Fredrik Svärd, communications expert with extensive experience from the legal industry.

”Strong and clear internal and external communication is crucial in our rapidly changing industry. We are very pleased to welcome Fredrik to Fylgia. His extensive experience and expertise in legal communication will be invaluable for strengthening our profile and how we communicate our skills and services”, says Fredrik Winroth, Managing Partner.

Fylgia has expanded into a full-service firm with nearly 70 employees. The firm has developed its technical platform and introduced a new, more modern leadership, and is now reviewing its communication efforts. Fylgia has recruited Fredrik Svärd who will work with content production and external communications strategies. With his deep knowledge and broad network within the industry, Fredrik is expected to strengthen Fylgia’s position as a leading law firm in Sweden and to increase its visibility in relevant media.

“I look forward to providing a better picture of what Fylgia is as of 2024. We are launching a new website that will serve as a platform for communication efforts with a tonality that better reflects who we are and what we do. We are also looking at how we can better highlight our employees, not least with the help of video,” says Svärd.

Fredrik Svärd has served as editor-in-chief of Dagens Juridik and secretary general of the Forum for Data Protection. He has been published in trade media and daily newspapers, advised law firms and legal departments in communications matters and has founded a news site that covers the digitalization of the legal industry. He holds a Master of Laws degree and a Bachelor’s degree in media and communication studies from Stockholm University.

”I thrive in organizations where I can make a difference, and Fylgia is currently going through a growth phase. It’s also a firm with an open atmosphere. We have worked together under different circumstances for some time, and I feel that there is interest and understanding for the matters I work with. I look forward to working with the rest of the marketing team to further sharpen Fylgia’s profile,” says Svärd.

“We are very happy to welcome Fredrik to Fylgia. His extensive experience and expertise in legal communications will be invaluable in strengthening our profile and reaching out to current and future clients,” says Fredrik Winroth, Managing Partner.

“With Fredrik’s help, we can further strengthen our position as one of Sweden’s leading law firms and continue our growth journey.”

Fylgia offers services in areas such as labor law, construction law, real estate and environment, commercial tech and data, insolvency law, and public procurement. Fylgia has been awarded “Law Firm of the Year” five times and is ranked by the prestigious ranking institutes Chambers & Partners and Legal 500.

Photo: Albin Biblom

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